After graduating with a scholarship from the Asian Institute of Fashion Design (AIFD) in 2005 and a brief foray in Public Relations and designing wardrobes for TVCs, fashion designer Zaheer Abbas made his official fashion debut at Fashion Pakistan Week (FPW) in 2010 with a collection titled 'Lady Unveil’.
Zaheer’s style philosophy is buoyed by a dedication to pure form, function and simplicity with immaculate East/ West silhouettes focusing on cuts and an emphasis on fine details. His collections - deriving inspiration from particular eras, Art, Literature and Film- indubitably include separates that can easily be mixed and matched to cater to myriad sartorial tastes,
Immediately recognized as a supernova and garnering instant acclaim, in 2011 Zaheer went on to win the Lux Style Award for Best Emerging Talent as well as Etihad’s Most Inspiring Designer award. Zaheer launched his bridal line in August 2013 during Bridal Couture Week and finally made a foray into Prêt wear in July 2015 at Ensemble, the highlight being a range of exclusive, Limited Edition Lawn Prints, branded under the name ‘Printology by Zaheer Abbas.’